These are the boards that I have submitted to Elmwood:

Different applications of the skip hire brand:

Finished brand guidelines for the skip hire company:

So in the crit, Stephanie from Elmwood said that she liked the idea and the approach, but that to produce the brand it should be within the style of a cruise ship, so she suggested I look at how cruise ships are branded.

I've then taken this advice and started to produce a logo in the style of a cruise ship:

 Colour scheme tests:

Chosen logo:

Patterns Lisa likes:

(Aztec inspired)

Patterns I like:

(African inspired)